Shuruk Elwarrak – Leading with Heart, Delivering with Impact

With over two decades of international experience, Shuruk Elwarrak is a visionary changemaker who transforms workplaces into inclusive ecosystems on a mission is simple yet powerful: to make inclusive employment a standard, not an exception.

As the Founder and CEO of Enabled, Shuruk partners with organizations to build inclusive workplaces that are not only accessible but empowering. From transforming hiring practices to fostering a culture of belonging, her work enables companies to embrace disability inclusion as a competitive advantage—not a compliance requirement.

Her career spans leadership roles in strategic procurement, HR, employee engagement, and disability inclusion across the Middle East, Africa, and Europe. Shuruk began her journey at Procter & Gamble, where she redefined what inclusive success looks like—combining operational excellence with human-centered transformation.

Key Impact Highlights

• Launched 6 major inclusion programs, including the REACH Disability Hiring Program (Dubai) and Shine Hiring Program (Egypt), catalyzing sustainable shifts in hiring practices and cultural integration.
• Delivered dozens of training sessions on disability inclusion, inclusive leadership, accessibility, and cultural awareness — strengthening employee engagement and organizational values.
• Championed disability employment growth, establishing strategic partnerships with key stakeholders and vendors to drive measurable inclusive outcomes.
• Organized global awareness events, including the Global Disability Webcast and Disability Awareness Day in partnership with Dialogue in the Dark and NaviLens.
• Pioneered the Women-Owned Business Program, empowering over 350 women entrepreneurs across five countries.

Awards & Recognition

11 Inclusion & Leadership Awards Honoring extraordinary impact in DE&I, accessibility, and culture change.

Key awards include:

• 🏆 UAE Ministry of Community Development “I Lead with My Heart” Award – Inclusive Leadership Excellence
• 🏆 P&G Global Equality & Inclusion Award – Two-time recipient
• 🏆 3 times P&G Platinum Awards for inclusive leadership, People with Disabilities program, and culture-building events
• 🏆 P&G Ruby Award – For outstanding disability program innovation

What Sets Her Apart

Shuruk doesn’t just consult – she transforms. Whether she’s coaching senior leaders, shaping inclusive policies, or mentoring employees with disabilities, her work is grounded in empathy, execution, and excellence. Her consulting is not theoretical—it’s transformational.

Career Timeline

• 2023–2024 | Dubai – AMA Program Manager for PWD Employment
  Led the REACH Program, organized major global awareness days, and managed high-impact summits.
• 2021–2024 | Dubai – Employee Engagement Lead
  Delivered P&G’s largest-ever Sports Fest and drove global policy awareness campaigns.
• 2016–2019 | Egypt – Disability SHINE Program Lead
  Doubled disability hiring and launched Egypt’s first disability awareness event.
• 2018 | Egypt – Women-Owned Business Program Lead
  Expanded women supplier base across IMEA and enabled entrepreneurship training for 350+ women.
• 2009–Present | Regional – Freelance Soft Skills & Disability Trainer
  Delivered customized training programs at Al Resala, Ain Shams, Modern International University, and Arab Academy.

Why Enabled Exists

Shuruk founded Enabled on the belief that inclusive workplaces are not just better—they are essential. Her mission is to help companies unlock the full potential of people with disabilities, build environments where everyone belongs, and ensure that inclusion drives both human and business success.